Comparative study of banking sector digital transformation strategies across different regions
Posted: Oct 06, 2022
Abstract
This comprehensive research examines the digital transformation strategies employed by banking institutions across three distinct geographical regions: North America, Europe, and Southeast Asia. The study employs a novel multi-methodological approach combining quantitative analysis of digital maturity metrics with qualitative assessment of strategic implementation frameworks. Unlike previous research that often focuses on single-region analyses or limited technological dimensions, this investigation adopts a holistic perspective encompassing technological infrastructure, organizational culture, regulatory environments, and customer experience transformation. Our findings reveal significant regional variations in digital transformation priorities, with North American banks emphasizing fintech partnerships and AI integration, European institutions focusing on regulatory compliance and open banking initiatives, and Southeast Asian banks prioritizing mobile-first strategies and super-app ecosystems. The research identifies previously undocumented patterns in how regional economic conditions, regulatory frameworks, and cultural factors shape digital banking evolution. This study contributes to the theoretical understanding of digital transformation in financial services by developing a new comparative framework that accounts for regional contextual factors while providing practical insights for banking executives navigating digital strategy formulation in increasingly globalized financial markets.
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